Digital Webinars Developing Skills

Building a stronger LinkedIn network

Event Information:

Type: Digital Growth

Date: Wednesday, 2 September 2020

Time: 10:00am - 12:00pm

Available To: Eligible SME's

Member Price: FREE

Non-Member Price: FREE

This webinar is delivered by the East Midlands Chamber’s Digital Growth Programme team and is part-funded by the European Regional Development Fund, East Midlands Chamber and Leicestershire County Council.

Understanding and enhancing the value of professional connectivity 

Do you use LinkedIn as a tool to generate enquiries or to build your business contacts? If so then this webinar will give you some practical tips on how to get the most of your profile. 
It used to be the case that LinkedIn was just a place to put a copy of your CV online and wait for recruitment agencies to approach you. Whilst that does still happen, today LinkedIn is a platform that offers an online place to network, raise your professional profile and find sales leads. 

This webinar will cover:

  • How to update your profile to show you at your best and attract connections 
  • How to gain endorsements and recommendations from your connections 
  • How to search for new sales leads 
  • Strategies for building your network
  • Whether company pages are worth setting up and how to make the best use of them within your business 
  • LinkedIn Premium

Webinar Outcome:
After attending this webinar, you will be able to update your profile to be optimised for LinkedIn searching. You’ll also be able to use the search features to find potential leads and prospects and expand your network.


Who Should Attend: 

Anyone using, or considering using, LinkedIn to increase their own visibility online, or increase the brand awareness of their company. This webinar is valuable to people new to LinkedIn as well as more experienced users.

Places are limited and priority will be given to trading SMEs based in Leicester and Leicestershire.



  • 10.00am - 10.45am - Webinar presentation
  • 10.45am - 11.00am - Break
  • 11.00am - 11.45am - Webinar presentation
  • 11.45am - 12.00pm - Q&A


Speaker Information:

Image of Paul Ince
Paul Ince is owner of LikeMind Media in Loughborough and a digital marketing strategist who believes that the people working within the business are best placed to talk about it. He helps organisations understand their voice and puts strategies in place to amplify it to their market. With nearly 20 years’ experience in the IT industry he has supported many businesses to increase their visibility online and grow their business through digital technology.


Book Your Place:

This webinar will be delivered via Go to Webinars. To register for place a complete our booking form.
Any questions please speak to your dedicated Events & Engagement Officer - Collette Degia - 07387 141 590