Digital Webinars Developing Skills

Getting started with Social Media Marketing tools

Event Information:

Type: Digital Growth

Date: Thursday, 13 August 2020

Time: 10:00am - 12:00pm

Available To: Eligible SME's

Member Price: FREE

Non-Member Price: FREE

This webinar is delivered by the East Midlands Chamber’s Digital Growth Programme team and is part-funded by the European Regional Development Fund, East Midlands Chamber and Leicestershire County Council.

Learn about the tools that can help you improve efficiency and results

Sometimes you need things that will make it all more efficient. Using social media is a great way to market your business, engage with your audience and drive people towards sales. But one of the greatest challenges is managing the setup, posting schedule, creating the content and understanding the results.

In this webinar, we’ll cover a multitude of tools that can be used to make your use of social media more efficient, more effective and help you understand what’s working.

This webinar will cover:

  • The benefits of using tools to enhance your social media
  • Understanding budget constraints and how that affects your selection of a tool
  • Social media scheduling tools
  • Image creation tools
  • Video creation tools
  • Content aggregation services
  • Analytics tools

Webinar Outcome:
You will leave with an understanding of the many tools available on the market, their relative business benefits and costs. You’ll be able to take decisions on which tools will generate the best return on investment for your business.


Who Should Attend: 

Anyone using, or considering using, social media to increase their own visibility online, or increase the brand awareness of their company. This webinar is valuable to people new to social media as well as more experienced users. 

Places are limited and priority will be given to trading SMEs based in Leicester and Leicestershire.



  • 10.00am - 10.45am - Webinar presentation
  • 10.45am - 11.00am - Break
  • 11.00am - 11.45am - Webinar presentation
  • 11.45am - 12.00pm - Q&A


Speaker Information:

Image of Paul Ince
Paul Ince is owner of LikeMind Media in Loughborough and a digital marketing strategist who believes that the people working within the business are best placed to talk about it. He helps organisations understand their voice and puts strategies in place to amplify it to their market. With nearly 20 years’ experience in the IT industry he has supported many businesses to increase their visibility online and grow their business through digital technology.


Book Your Place:

This webinar will be delivered via Go to Webinars. To register for place a complete our booking form.
Any questions please speak to your dedicated Events & Engagement Officer - Collette Degia - 07387 141 590.