Friday, 16 August 2013
Agency Shortlisted For Prestigious CIPR Award
For the shortlisted campaign Balls2 Marketing used its knowledge of the glazing industry to position Build Check as CE Marking experts leading up to the change in legislation. It focused on giving clear information to make compliance with the new law as easy as possible for companies.
“These are complex issues where information and interpretation changed from one month to the next,” explains Sarah Ball, Communication Director at Balls2 Marketing. “So there was a huge amount of research and reading that went into this campaign.
“Being recognised by CIPR tops off the success we have already had with the campaign which has seen Build Check’s testing facility fully booked, team expansion to cope with demand and a 270 per cent increase in subscriptions to services between March and May 2013. Membership of CIPR is important to us as an agency
"We are really excited to have been shortlisted with Build Check for such a prestigious award.”
Balls2 Marketing is competing against five other companies for the award, which will be presented at a ceremony in Birmingham on 8 November.Back