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East Midlands Chamber News

Late-night shopping launch at Designer Outlet

East Midlands Designer Outlet launches its first ever line-up of late night shopping events tomorrow.

Running for four weeks, the events will treat customers to extended trading hours (to 8pm) and unique brand offers.

Customers will get 20% discounts across the outlet’s leading brands, including French Connection, Gap, Jaeger and Fossil.

The centre will offer exclusive food and drink savings, with Pizza Express and Costa Coffee offering up to 30% off.

As a summer-time delight, shoppers will also be offered an extra scoop when buying a single or double ice cream from Thornton’s.

Each Friday, from 5.30pm, shoppers will be entertained with live music, including musical treats from The Absolute Band and The Sinatra Swingers.

On the first and final Fridays, the centre will play host to the street Magician Matthew Knight.

Novelty balloons will be handed out to little shoppers and the centre’s eateries will be offering tasters.

Customers signed up to the McArthurGlen database will be given VIP cards, providing a further 10% off selected brands.

Throughout the summer month at the outlet, families can relax in the new summer garden and enjoy giant board games, including the classic favourites Connect 4 and Snakes & Ladders.

A vintage Victorian carousel will be at the centre for kiddies to enjoy and a free Animal Trail will let children hunt for ten animal images dotted throughout stores.

Face painting will also be available.

Peter Corr, Centre Manager at East Midlands Outlet, said: “We are incredibly excited to welcome the summer holidays to East Midlands Designer Outlet, with our first-ever summer extension of trading hours.

"Along with an already fantastic family offering at the centre, this host of activity arrives at the perfect time, meeting our shopper’s needs for an exciting range of events and one-of-a-kind offers which will cater for children and parents alike.”

The centre is home to over 75 high street and premium brands, all offering 60% off all year around.