Business Gateway Growth Hub - Leicestershire Supporting Growth

Keeping Your Online Shop Customers and Generating Repeat Sales (4 of 4)

Event Information:

Type: Business Growth

Date: Friday, 30 April 2021

Time: 10:00am - 1:00pm

Available To: Eligible SME's

Member Price: FREE

Non-Member Price: FREE


Every business finds that repeat sales to existing customers are easier to get than new customers. But many online shops are not well set up to make the most of their existing customers. This webinar outlines how to encourage repeat sales and how to use your existing customers to help you find new customers.

Key topics:

  • Email marketing
  • Customer segmentation
  • Upsells and cross-sells
  • Promotions
  • Developing customers into fans

What you will take away:

You will leave with an understanding of how to turn customers into repeat customers to generate more business.

About the speaker:

Expert David James Ross teaches this course based on his own experiences of setting up online shops and getting businesses to increase online sales. David has taught many courses with creative businesses who have improved their online sales significantly.  Here are some comments from other businesses who’ve attended the course:

I get more customers coming back again and again – some really helpful tips from the workshops (fashion designer)

The facilitator is very knowledgeable about the subject. The informal nature of the workshop helped me get the most from it (publishing company)

Tutor very knowledgeable (clothing retailer)

I’ve sold double the amount of items online after this workshop (ceramicist)

Helped me to sell more products online (fashion brand)

Increased the number of online customers that I get to my website (jewellery maker)

Who should attend:

This workshop is aimed at small creative businesses that have been trading for around 12 months with products and/or services ready for sale. You should want to set up an online shop or improve the one that you currently have.

This webinar is delivered by the Business Gateway Growth Hub and is part-funded by the European Regional Development Fund. Places are limited and priority will be given to trading SMEs based in Leicester and Leicestershire

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