D2N2 Growth Hub Supporting Growth

How to Choose the Right CMS for Your Business

Event Information:

Type: Business Growth

Date: Thursday, 3 December 2020

Time: 2:00pm - 4:00pm

Available To: Eligible SME's

Speaker: Rob Gregory

Member Price: FREE

Non-Member Price: FREE

This webinar is hosted by the D2N2 Growth Hub, East Midlands Chamber and part-funded by the European Regional Development Fund.

How to Choose the Right CMS for Your Business: Set yourself up for success by selecting the right platform for your needs.

Businesses need some kind of Content Management System to power their website. Creating new pages and posts, updating navigation or publishing content types are regular tasks for any website owner. Users should be able to easily update the website front-end without being a technical whizz-kid.

If you haven’t heard of WordPress you must have been living under a rock for the past 15 years. WordPress is great but its not your only option. The question is which CMS platforms are worth considering and how do you make that final decision before investing time and money into a platform?

This webinar will cover:

  • What is a Content Management System?  – Understand the origins of Content Management Systems and the general CMS landscape in 2020.

  • How does a CMS work – Front-end, back-end, admin pages, databases, publish content and more…What’s it all about?

  • Self-hosted or SaaS – There is a difference and you need to know the pros and cons of each hosting approach.

  • Features you 100% need –There some features your CMS simply has to have. We’ll look at core features and dive into the details of what’s involved.

  • All the other features – There are literally hundreds of potential features a website can have. We’ll explore some of them and discuss how we can add them to a site.

  • Design and user experience – A big part of your website being a success is being able to choose and manipulate the look and feel, and user journeys. Let’s look at the options.

  • Integrations – Businesses use a lot of interconnected systems and tools so you might want to integrate your website with other apps and systems you already have. Let’s look at the possibilities.

  • How to make a choice – What are the things you need to consider and how can you go from shortlist to a final decision? You need to answer a number of questions honestly and with careful thought, you should know which CMS to choose.

  • Live demo – A look into three popular CMS platforms. 

Webinar outcome:

After attending this webinar you will leave with a clear understanding of the CMS landscape in 2020 and how to make an informed decision on which platform is the right one for them.

There are many CMS platforms out there which can make it hard to choose the right one. This webinar hands back control to the individual allowing them to choose the right CMS for their business based on feature selection and the goal for their website.

Who Should Attend?

Anyone who owns or manages a website currently and is looking to move CMS, or anyone who has not yet got a website who is looking for guidance on the options available to them. You don’t need to be technical in fact the point of a CMS is to be able to create and manage a website without being technical.This webinar is aimed at SMEs.

Please note that preference will be given to businesses based in Derby, Derbyshire, Nottingham and Nottinghamshire for this webinar.


  • 2.00pm - 2.45pm - Webinar presentation

  • 2.45pm - 3.00pm - Break

  • 3.00pm - 3.45pm - Webinar presentation

  • 3.45pm - 4.00pm - Q&A

Speaker Information:

Rob Gregory is a Founding Director of Chesterfield Tech Agency, Magnifica. He has 20 years’ experience helping businesses implement effective digital solutions. From custom software to website development his message is that technology should be used to simplify business processes and provide a true return on investment. Rob offers training on website development to help businesses be the best they can online.




Book Your Place

This webinar will be delivered via Go To webinars. To register for a place complete the booking form.

Any questions please speak to your dedicated Events and Engagement Officer - Bryony Delahaye - 07741 904395