East Midlands Accelerator Supporting Growth

Marketing Mastery Bootcamp

Event Information:

Type: Business Growth

Date: Tuesday, 20 September 2022

Time: 9:30am - 4:30pm

Available To: Members and Non Members

Speaker: Lindsey Newman-Wood, Martin Broadhurst, Paul Ince

Member Price: FREE

Non-Member Price: FREE

Funded by:







Location: Nottingham Belfry, Mellors Way off Woodhouse Way, Nottingham, NG8 6PY

Session Overview

Marketing Mastery Bootcamp is where you can make the jump from good to great marketing.

Spend a day with marketing experts and likeminded professionals to get focus and clarity for your strategy for growth.

Get expert advice, peer learning and practical tips on what it takes to make a big impact on your target market.

Building a marketing plan in today’s marketplace can be hard work. Take time out from your daily routine and learn how to plan better and get a marketing action plan you can apply to your business right now!

Apply, learn, go! All you need is this one-day, in person bootcamp with three very experienced experts in the marketing industry who will strategise and deliver actionable tips that are designed just for businesses like yours.

What will we cover?

  • Identifying business vision and goals and how they relate to marketing
  • Auditing your existing marketing
  • Creating a meaningful marketing strategy
  • Creating content that matches the customer’s buying journey
  • Resource planning, including setting realistic activities
  • Understanding key performance indicators – what you should measure and how to feed the results back into your future activities

Structured into three sections of ‘Plan, Do, Prove’, each will include facilitated peer-led discussions to share ideas and learn from other businesses in the room.

After the event, follow up online peer group sessions will take place to check in with one another and see how your actions are progressing and add an element of accountability into the bootcamp.

What outcomes can you expect from joining us?

After attending this event you will:

  • Be clear on your vision, mission and goals
  • Have a marketing plan that you can put into action straight away
  • Be able to understand how to assess if it’s working
  • Make new business connections and rely on peer support going forward

Who should attend

This workshop is perfect for sole traders and SMEs who are looking to improve their marketing for their business and want to dedicate the time to work on their business alongside fellow business owners.

Please note, we can only allow one person to attend our Marketing Mastery Bootcamp workshop from your organisation.

About the Speakers

SMEs in the following areas areas are eligible: 

  • Derbyshire Dales and the High Peak
  • Bassetlaw, Mansfield, Newark and Sherwood
  • Nottingham City
  • Leicester City


Lindsey Newman-Wood

This engaging session is delivered by Lindsey Newman-Wood from Passion Marketing. She is a Marketing and Innovation Specialist who is known for her enjoyable and practical workshops. Lindsey is passionate about inspiring businesses to create impactful marketing campaigns and has a wealth of experience of helping organisations of all sizes, across a variety of sectors to ensure their brand strategy delivers measurable results.




Paul Ince

Paul Ince is owner of ‘LikeMind Media’ in Loughborough – he’s a digital marketing strategist who believes that the people working within the business are best placed to talk about it. He helps organisations understand their voice and puts strategies in place to amplify it to their market. With nearly 20 years’ experience in the IT industry he has supported many businesses to increase their visibility online and grow their business through digital technology.




Martin Broadhurst

Martin Broadhurst is a digital strategist, majoring in Email Marketing, CRM and Automation and, as a Chartered Institute of Marketing tutor and experienced digital agency leader, has been helping marketing professionals to hone their digital skills for over 10 years.






Please use the book now tab at the top of the page.

East Midlands Accelerator is part-funded by the UK Government through the UK Community Renewal Fund.
The UK Community Renewal Fund is a UK Government programme for 2021/22. This aims to support people and communities most in need across the UK to pilot programmes and new approaches to prepare for the UK Shared Prosperity Fund. It invests in skills, community and place, local business, and supporting people into employment. For more information, visit https://www.gov.uk/government/publications/uk-community-renewal-fund- prospectus