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Description

There are many reasons why companies may wish to introduce their products/services into new markets, however each target market may require a slightly different approach. A well-considered market entry strategy provides a business with a roadmap to successfully enter international markets.
The dates for this course are:
7.10.26 - 1.15-4.45pm and 20.10.26 - 9.00-12.30pm

Overview

Content:
• Rationale for new market(s)
• Refining your USP
• Which market?
• Market entry options
• Factors influencing choice of market entry
• Developing market entry options
• Implementing strategy

Outcome

This interactive, online course explores the many options for market entry, providing guidance on key factors which may influence your choice and helping you work towards a strategic approach to the development of new markets.
This is delivered in two half day sessions, ensuring that delegates have ample opportunity to engage in exercises which underpin the learning journey and consult with colleagues where appropriate.
It is suitable for staff who are looking to help expand their company presence in international markets.

This event is available for: Members and Non Members

1:15pm - 4:45pm

Online

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Members must Sign in / Register to purchase member only tickets

Price Type

Clear

*All our business prices are excluding VAT at 20%.

For further information on this event, please contact International Trade Training on 03333200333 or email internationaltraining@emc-dnl.co.uk

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Exploring new Export Markets – a roadmap for success

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Overview

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