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Enterprising Women

Negotiating Sales through Excellent Customer Service

Sales, Customer Service

29/05/2024 9:30 am

29/05/2024 1:00 pm


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For further information on this event, please contact: Hannah Kerridge on 07741163242 or email


Please note this workshop is being delivered online in two parts. Part one takes place on 29 May and part two on 31 May. When you book a place, you will be booked onto both days.

Great customer care is likely to lead to additional sales opportunities, as long as your customer care people know how to spot and develop those opportunities and you have the right product/ service offer.

Negotiation with your customer presents the dual challenge of achieving the results you want, and at the same time maintaining and building upon your relationships with your customer.

This action planning workshop aims to show delegates how to work well with customers to maximise results and relationships whilst developing a culture of involvement, and co-operation when negotiating.


Who should attend?
Anyone involved in developing and delivering your product/ service offer and negotiating with customers. Anyone who would like to negotiate more effectively to maximise results and maintain the customer relationship.

What’s covered:
• The differentiated service offer: what sets you apart?
• Asking good questions: know your client.
• Helping the client understand their problem and your solution.
• Understanding client buying motivators
• Good negotiating behaviours
• 5 Key persuasion methods
• Adapting to your customer’s style of negotiation
• The negotiation cycle
• Do’s and don’ts with customer negotiation

What outcomes can you expect from joining us

What outcomes will be achieved?
• Be able to communicate your differentiated offer
• Have the questions to understand the client’s problem
• Know how to link client buying motivators to your offer
• Be able to use positive negotiation behaviours
• Understand the 5 key persuasion methods
• Understand the stages of the negotiation cycle

Charles Barnascone

The course leader for this event is Charles Barnascone. Charles is a highly experienced trainer, sales coach and business development consultant who has worked with a large number of diverse companies delivering training solutions in an innovative way and providing business development support.

Additional Information

Please note this workshop is being delivered online in two parts. Part one takes place on 29 May and part two on 31 May. When you book a place, you will be booked onto both days. 
Workshops are open to start-up and established small to medium sized enterprises located in the following local authority areas taking part in the East Midlands Chamber’s Accelerator project:
Amber Valley; Ashfield; Bassetlaw; Broxtowe; Chesterfield; Derby; Derbyshire Dales; Erewash; Gedling; High Peak; Leicester City; Mansfield; Newark & Sherwood; North East Derbyshire; Nottingham; Rushcliffe; South Derbyshire.
(Please note: Businesses based in districts not participating in the Accelerator project (i.e. Bolsover/ Leicestershire) may attend providing they are members of East Midlands Chamber. In such instances, please contact Hannah Kerridge on 07741 163242 who will approve your booking)
The Accelerator project delivers online webinars and full-day workshops. The webinars are designed as one-hour taster sessions and the workshops as full-day training sessions which are designed to provide delegates with an actionable plan and strategy.
This project is funded by the UK Government through the UK Shared Prosperity Fund (UKSPF) and is delivered by East Midlands Chamber, in conjunction with Enterprising Women. 

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