Become a member
Accessibility tool

Business Growth

Negotiating Sales through Excellent Customer Service

Sales, Customer Service

26/06/2024 9:30 am

26/06/2024 4:00 pm

Strelley Hall, Nottingham, NG8 6PE

Book a place


For further information on this event, please contact: Hannah Kerridge on 07741163242 or email


Great customer care is likely to lead to additional sales opportunities, as long as your customer care people know how to spot and develop those opportunities and you have the right product/ service offer.
Negotiation with your customer presents the dual challenge of achieving the results you want, and at the same time maintaining and building upon your relationships with your customer.

The aim of this action planning workshop is to provide delegates to see how they can work well with customers to maximise results and relationships whilst developing a culture of involvement, and co-operation when negotiating.


Who should attend?
Anyone involved in developing and delivering your product/ service offer and negotiating with customers. Anyone who would like to negotiate more effectively to maximise results and maintain the customer relationship.

What’s covered:
• The differentiated service offer: what sets you apart?
• Asking good questions: know your client.
• Helping the client understand their problem and your solution.
• Understanding client buying motivators
• Good negotiating behaviours
• 5 Key persuasion methods
• Adapting to your customer’s style of negotiation
• The negotiation cycle
• Do’s and don’ts with customer negotiation

What outcomes can you expect from joining us

What outcomes will be achieved?
• Be able to communicate your differentiated offer
• Have the questions to understand the client’s problem
• Know how to link client buying motivators to your offer
• Be able to use positive negotiation behaviours
• Understand the 5 key persuasion methods
• Understand the stages of the negotiation cycle
• You will leave with practical actions that you can implement in your business straight away

Charles Barnascone

The course leader for this event is Charles Barnascone. Charles is a highly experienced trainer, sales coach and business development consultant who has worked with a large number of diverse companies delivering training solutions in an innovative way and providing business development support.

Additional Information

Workshops are open to start-up and established small to medium sized enterprises located in the following local authority areas taking part in the East Midlands Chamber’s Accelerator project:
Amber Valley; Ashfield; Bassetlaw; Broxtowe; Chesterfield; Derby; Derbyshire Dales; Erewash; Gedling; High Peak; Leicester City; Mansfield; Newark & Sherwood; North East Derbyshire; Nottingham; Rushcliffe; South Derbyshire.
(Please note: Businesses based in districts not participating in the Accelerator project i.e. Bolsover; Leicestershire) may attend providing they are members of East Midlands Chamber. In such instances, please contact Hannah Kerridge on 07741163242 who will approve your booking.
This project is funded by the UK Government through the UK Shared Prosperity Fund (UKSPF) in partnership with East Midlands Chamber. To be eligible to attend this event you must be a business based in an eligible UKSPF area.

book your place

Are you interested in attending this event? Book today to secure your place.
Booking Form

Looking to book for our event?

Click the button below to book your place. You will be taken to an external site.

Click here to book