Forum

U.S. Market Entry and Legal Readiness

Business Growth

Importing & Exporting

Event Banner Image
Description
Planning to enter, or expand, in the U.S. market? Join us for a one‑to‑one clinic with two highly experienced U.S. specialists, visiting the East Midlands. These focused sessions are designed to give you clear answers, practical direction, and confidence before you invest time and budget in the U.S.

Who Should Attend
UK SMEs exploring or expanding U.S. sales; leaders in manufacturing, consumer goods, tech, life sciences, and services.
Overview
Steve Lanier, American World Services(AWS)

Steve Lanier has been actively helping European SMEs for over 25 years to develop the United States as an export market. Since the establishment of American World Services, he has worked with hundreds of companies and organizations developing their marketing activities in the United States. He brings years of expertise in developing customized strategies for each of AWS' clients, and he frequently presents at workshops and conferences using various case studies to demonstrate how to develop effective marketing strategies for the US market. Mr. Lanier has a Masters in International Affairs (international trade and development) from American University in Washington, DC, and a B.A. in Communication from Bethel University in Minnesota.

Tom Thorelli, Thorelli & Associates

Tom Thorelli is a US lawyer with thirty years of experience working with small- to medium-sized UK companies in minimizing legal risk when doing business in the United States. Thorelli & Associates combines a broad range of expertise in the fields of intellectual property law, contract negotiations, corporate law, acquisitions, product liability preventive management, and immigration; all with small-firm attention to detail and customer service to create tailored legal solutions for its clients.
The firm’s clients range from high-tech startups to companies with software applications, telecommunications, medical devices, automotive and aeronautic industries, consumer products, security technology, consulting services, etc. Over the years, Thorelli & Associates has assisted over one thousand foreign companies in properly structuring their entry into the US. Tom has a close working relationship with DIT offices throughout UK. He is often invited to speak about an array of legal issues, including immigration, product liability preventive management, contract negotiations, etc.
Outcome
- Sense‑check your U.S. market opportunity and route‑to‑market options
- Understand common pitfalls faced by UK companies entering the U.S.
- Get practical advice on partner selection, distributors, and growth models
- Learn how to protect your IP, manage contracts, and reduce legal risk
- Leave with clear next steps tailored to your business stage

This event is available for: Members and Non Members

10th March 2026

9:00am - 3:00pm

In-Person

East Midlands Chamber, Chesterfield, S41 8ND

This is an external event, and you will be directed to a different website.

Members must to purchase member only tickets

Register Now

*All our business prices are excluding VAT at 20%.

For further information on this event, please contact Lucy Granger on 0333 320 0333 or email lucy.granger@emc-dnl.co.uk

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