Build a digital marketing strategy to drive sales and grow your business

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Description

Explore core digital marketing methodologies to increase traffic and resonate with your customers.

Overview

What you’ll learn:

- What marketing methods you should prioritise when budgets are limited
- Uncover demand and gain actionable inspiration for campaigns
- Identify sources of data and insight to build a confident digital marketing strategy

Outcome

Description:

Join this session to learn the core digital marketing methodologies to cost-effectively increase, tap into and capitalise on demand. With a key focus on cost-effective methods that bring interested customers closer rather than ‘pushing’ advertisements to irrelevant audiences, this session will have insights for B2C and B2B brands of all sizes.

Additional Information

This event is delivered by the Business Academy. It is completely free to join and only take a few minutes to get started.

Business Academy's live events and on-demand videos connect you with expert support and help you master new skills for your business.

Speakers

Martin Calvert

Marketing Director, ICS-digital

Martin Calvert is Marketing Director at ICS-digital, an international digital marketing agency that helps large and small firms succeed in highly competitive and highly regulated sectors worldwide.

Martin hosts the ICS: Everything Digital podcast on Apple and Spotify which covers multilingual digital topics including SEO, content, PR, product and much more.

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Build a digital marketing strategy to drive sales and grow your business

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