Workshop

How to do your own PR: Putting your Tourism Business ‘on the map’

Hospitality & Visitor Economy

Event Banner Image
Description
Looking to put your business ‘on the map’?

Ever wondered how some brands get exposure on prime time TV or featured in glossy magazines?

PR can be an effective and free way for businesses to raise their profile and gain new visitors/guests, but many businesses are unsure about where to start.

This introductory session to doing your own PR is aimed specifically at people from Visitor Economy businesses: visitor attractions, accommodation, activity and experience providers, cafés, bars and restaurants etc.
Overview
This interactive workshop will:
• Breakdown the skills and strategies needed to promote your tourism business in print, on social media, radio and television.
• Include time to reflect on and start doing (or improve) your own PR.
Outcome
About the Speaker
Molly Scott | Digital Marketing and PR Consultant

After a twenty year career in education (with a focus on coaching and staff development), Molly has gradually built up a career in social media marketing and PR. In addition to her own blog about Derbyshire, Lovely Local Indie, Molly has worked in a freelance capacity for dozens of local SMEs to empower them to develop their social media, marketing and/ or PR.
Additional Information
Eligibility:
Workshops are open to start-up and established small to medium sized enterprises located in the following local authority areas taking part in the East Midlands Chamber's Accelerator project:
Amber Valley; Ashfield; Bassetlaw; Broxtowe; Chesterfield; Derby; Derbyshire Dales; Erewash; Gedling; High Peak; Leicester City; Mansfield; Newark & Sherwood; North East Derbyshire; Nottingham; Rushcliffe; South Derbyshire.
(Please note: Businesses based in districts not participating in the Accelerator project i.e. Bolsover; Leicestershire) may attend providing they are members of East Midlands Chamber. In such instances, please contact the Events and Engagement Officer who will approve your booking.

Important:
Please only book if you are confident you can attend. Our workshop places are limited, and by reserving a spot and not attending, you are preventing someone else from participating. If you miss three or more events, you may be declined access to future sessions.

The Accelerator project delivers online webinars and full-day workshops. The webinars are designed as one-hour taster sessions and the workshops as full-day training sessions which are designed to provide delegates with an actionable plan and strategy.
This project is funded by the UK Government through the UK Shared Prosperity Fund (UKSPF) and is delivered by East Midlands Chamber.

This event is available for: Eligible SMEs

9:30am - 4:00pm

In-Person

Best Western Plus, Lee Wood Hotel, Buxton, SK17 6TQ

This is an external event, and you will be directed to a different website.

Members must to purchase member only tickets

Register Now

*All our business prices are excluding VAT at 20%.

For further information on this event, please contact Hannah Kerridge on 07741 163242 or email hannah.kerridge@emc-dnl.co.uk

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