Webinar

Why Create Video for Social Media?

Social Media & Content Marketing

Event Banner Image
Description
Video content is ubiquitous in marketing today. It's predicted to form an even greater part of marketing for a business in the future.

Audiences love to watch video content and often find it easier to consume when attention is competitive. Most social media platforms prioritise video content – indeed, some platforms are built primarily on video. Using video in social media ensures your content is more likely to be seen by your target market and gives them the information they need to make a decision more rapidly.
Overview
Who should attend:
Any business that is using, or intends to use, social media as part of their marketing strategy. This session goes right back to basics including reasoning and justification for using video and does not go into technical details.

What's covered:
• What can video do for you and your customers?
• Why use video at all?
• Video types – feed, stories, shorts
• Content ideas
• Optimal length
• Livestreaming
Outcome
What outcomes will be achieved:
You will leave with a better understanding of why you should use video as part of your social media strategy, the video options and where they fit best. You’ll be able to put into practice what you’ve learned immediately.
Additional Information
Eligibility:
Workshops are open to start-up and established small to medium sized enterprises located in the following local authority areas taking part in the East Midlands Chamber's Accelerator project:
Amber Valley; Ashfield; Bassetlaw; Broxtowe; Chesterfield; Derby; Derbyshire Dales; Erewash; Gedling; High Peak; Leicester City; Mansfield; Newark & Sherwood; North East Derbyshire; Nottingham; Rushcliffe; South Derbyshire.
(Please note: Businesses based in districts not participating in the Accelerator project i.e. Bolsover; Leicestershire) may attend providing they are members of East Midlands Chamber. In such instances, please contact the Events and Engagement Officer who will approve your booking.

Important:
Please only book if you are confident you can attend. Our workshop places are limited, and by reserving a spot and not attending, you are preventing someone else from participating. If you miss three or more events, you may be declined access to future sessions.

The Accelerator project delivers online webinars and full-day workshops. The webinars are designed as one-hour taster sessions and the workshops as full-day training sessions which are designed to provide delegates with an actionable plan and strategy.
This project is funded by the UK Government through the UK Shared Prosperity Fund (UKSPF) and is delivered by East Midlands Chamber.

This event is available for: Eligible SMEs

9:30am - 11:00am

Online

This is an external event, and you will be directed to a different website.

Members must to purchase member only tickets

Register Now

*All our business prices are excluding VAT at 20%.

For further information on this event, please contact Hannah Kerridge on 07741 163242 or email hannah.kerridge@emc-dnl.co.uk

Presenters & Panelists

Paul Ince
Learn more

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